Customer Relationship Management (CRM) is the cornerstone of 4th generation web sites. Our CRM components include not only the conventional contact tables, but insure that the customization and integrated tracking related to each contact are carried throughout the entire site.

Leads, eProposals, shopping, orders, and follow-ups are all tracked to the same contact through out all of their interaction with the site. The eProposal section of the component, for example, creates a site that allows the user to design their own highly personalized proposals for a customer or set of customers.

When the proposal is completed or updated, the recipient is automatically notified by e-mail. Every time the customer or someone else reads the proposal, their activity (the date, time and location) is recorded. TriggerIt builds web sites and information flows that allow the client to target information to a particular customer or set of customers.

The contact management tracks all the activity related to a customer in one screen. The complete record of every time that contact viewed an eProposal, placed an order, received an e-mail, responded to an advertisement, or logged a support call is available from one screen.